Llamawerx and NJSOP Unveil Web Redesign

March 20th, 2006

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RALEIGH, NC — Llamawerx is proud to announce a website redesign for the New Jersey Society of Optometric Physicians (NJSOP). With over 700 members, NJSOP is dedicated to advancing the profession of optometry and serving optometrists in meeting the eye care needs of the public.

The redesigned site sports a sleeker, more professional look along with expanded content. According to Doug Griswold, CEO of Llamawerx, “The site focuses on delivering information to the Society’s members in a simple and effective manner. Internet expectations are constantly rising and we wanted to create a site capable of supporting those expanding expectations,” continued Griswold. “A lot of the effort is behind-the-scenes and in the members-only portion of the web site.”

“When we began working with Llamawerx, we had an idea of how we wanted the site to look and feel, but we weren’t sure what steps needed to be taken in order to accomplish this daunting task,” said Rebecca Kelly, NJSOP’s Director of Public Relations. “Working with the Llamawerx team, we have been able to narrow the focus of the site from a loose collection of consumer and member content, to targeted member information.

“Like many professionals, our members need the ability to network with each other, be informed of important developments, as well as know about company-sponsored events,” continued Kelly. “The goal is to keep our members connected with our society, to each other, and to the optometric community, which we feel this site has greatly helped us to accomplish. Llamawerx was able to provide us with a strong foundation for our site, and we look forward to expanding it in the near future.”

“When we work with clients, we take into consideration their needs, their target audience, and their budget,” added Griswold. “Large companies or small businesses, we find unique solutions to tie it all together.”

To view the redesigned website, visit www.njsop.org

Llamawerx Brings NCSC Online

February 17th, 2006

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Our firm recently completed a website for North Carolina Service Company a full service commercial & industrial janitorial service. In addition to facilities cleaning, they offer construction cleaning and specialty cleaning services (acoustical tiles, floors, events, etc.). If you’re in North Carolina, South Carolina, or Virgina and are looking for a high-quality professional janitorial service, I encourage you to contact Carlton or Kay at NCSC.

2006 New Year Greetings

January 11th, 2006

Happy New Year!

One of the greatest poets, T.S. Eliot said…

“For last year’s words belong to last year’s language and next year’s words await another voice. And to make an end is to make a beginning.”

2006 is starting off well for Llamawerx. In December, we picked up a few clients we had been engaging for awhile. We landed some new website development, a website/database redesign for a professional association, and a consulting agreement covering IT project management/software integration with a transportation company in Kansas. Each of these is a welcome addition to our business.

We continue to purse JetsetJr.com and Cryotrax too. We’re finalizing our initial release of Cryotrax Researcher Edition and are looking for early adopters – so, if you know of someone who might be interested, please send them our way.

So here’s Llamawerx wishing you the best in 2006!

Website age can improve your page ranking

November 2nd, 2005

I recently found out that website age can improve your page ranking. As you know, most people go straight to google or yahoo when they’re looking for something. There is a whole branch of online marketing known as search engine optimization or SEO. SEO uses techniques such as keyword optimization and link exchange in order to make your site more relevant to search engines. Google even has a term for this, the google page rank. There is one factor that can’t easily be optimized: the age of the site. It appears that other factors being equal, older more established sites rank slightly better and thus draw more traffic. Don’t think your ranking is important? How many times to you click on the 1st entry? The 2nd? How often do you go beyond the 1st page?Of course, website age is no substitute for good, relevant content. But, procrastination doesn’t help your page ranking either.

Open Source Software for Business: The Foundation

October 28th, 2005

In a previous article, Is Open Source Right for You, I considered the pros and cons of open source. Now let’s look at a few open source projects that are worth a try. Many notable open source projects exist, so it’s difficult to pick just a few. In this article, I’ll concentrate on projects that will have an immediate impact on your business. Some of these you’ve heard of and some may be new to you.Of course, I can’t talk about open source without talking the Linux operating system. Linux has made a huge impact on the open source revolution. The Linux kernel is a UNIX-type system, is open source, and is the basis for many Linux distributions including RedHat, SuSE, and Debian. Linux is a leader in the server platform market and is used to host many commercial web servers due to its up-time performance. Its use in the home, office, and embedded systems is increasing too.

Do you find yourself waiting for MS Internet Explorer to start-up? Firefox is a slimmed-down web browser intended to provide the web-browsing features you want, without the stuff you don’t need. It’s lean and quick. The best feature, in my opinion, is tabbed browsing – each webpage can be viewed within a tab of the same window. Say goodbye to windows cluttering your desktop. You can download extensions for additional features too. My favorite extension augments the tabbed browsing allowing you to save a session: all currently open tabs are saved within one bookmark to easily recreate that browsing session. [Linux, Windows, MAC OS]

For desktop software that doesn’t skimp on functionality, OpenOffice desktop suite includes a word processor, spreadsheet, presentation, and drawing packages. It’s free and runs on multiple operating systems! And don’t worry about your old documents; the suite supports common document formats including Microsoft Word and Excel. Handy features include the ability to publish your work in PDF format without additional software. By the way, OpenOffice is the basis for Sun’s StarOffice product. [Linux, Windows, MAC OS]

Need to collaborate with your colleagues? You might try creating a TWiki website. A TWiki allows users to browse, edit, and add/delete pages using their web browser. Any type of file can be uploaded and linked into the content. It includes password protection and change tracking so nothing is ever lost. Need a bulletin board to store/share knowledge? Share ideas? Track meeting action items? TWiki can do all this and more! Extensions are available including calendar support, action item tracker, drawing and spreadsheet tools, and different “skins”. Llamawerx uses its internal TWiki extensively. [Linux, Windows, Mac OS]

Want to seamlessly share customer contact information within your organization? eGroupWare is a pluggable framework for hosting web-based applications like a group calendar, address book, email, to-do list, shared internet bookmarks, and the list continues. An access control list provides flexible support for access control and information sharing. [Any OS; Java]

For a full featured relational database, I suggest you checkout PostgreSQL. Implementation started at the University of California at Berkeley a decade ago. It has strong SQL support, is full featured, provides a powerful query engine, and can be extended by the user. While not as popular as MySQL, in many regards, it’s technically superior. If you need transactions, views, stored procedures, and triggers, but don’t want to invest in Oracle, give PostgreSQL a try. [Linux, Windows, MAC OS]

These days, almost everyone has a website and Apache powers more websites than any other. First released in 1995, it became the #1 web server on the internet – a position it holds to this day – within a year. Like many open source tools, extensibility is the name of the game. Using third-party modules, administrators can customize the web-server to meet their needs: LDAP, authentication, Tomcat, RSS, SSL and more. Apache is so well respected that Apple even bundles a version with OS X. [Linux, Windows, MAC OS]

For deploying J2EE applications, use the #1 choice among Java developers: JBoss Application Server. JBoss provides functionality for deploying large-scale web applications; functionality such as transactions, clustering, security, persistence, cache, and remote method invocation. Recently, JBoss received $10M in venture capital funding! [Any OS; Java]

Hopefully, I’ve sketched an open source foundation for you. Like any plan, the devil is in the details, but there’s plenty of help out there. Start by visiting the links in this article. Then download and install one. Try Firefox – it’s probably the easiest. Run it next to IE and I think you’ll be impressed. As you gain confidence, try some of the others. Remember, you can take it one step at a time. Renovate, don’t try to build a brand new house.